2012 Annual National Publicity Summit

February 10, 2012 Filled under Publicity
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Want to be interviewed on top TV shows like CNN, 48 Hours, ABC’s The View, Fox News and the Today Show? Would you like to get written up in major national publications like Newsweek, Health, Redbook, Time, Family Circle, O the Oprah Magazine, Entrepreneur, People, INC., Parents or the New York Times? Today I’m writing…


Creating A Technology Foundation

August 15, 2010 Infrastructure, Technology

Visibility gets increased exponentially when one uses technology.  Anything that we do, outside of person-to-person “in-person” interactions requires the use of technology.  And building a technology infrastructure is key to moving forward in a big way. The telephone is the first method.  Having access to people far away (see the accessibility post) and them having…

Collaboration vs. Competition

August 3, 2010 Collaboration

The new paradigm is upon us.  I have no need to compete with anyone.  I just need to deliver what I have to offer, and then step back.  My audience is intended for me, and even though there may be many others who have offerings perhaps similar to my own, or bigger names out there…

Giving Something of Value for Free

August 3, 2010 Giving

Multiple times, as I develop my spirit-led initiatives, I am guided to give ‘this’ or give ‘that’ to my audiences.  My mental mind gets in the way, as my past programming has me believing that this is somehow defeating the purpose.  Today, I was guided to send out daily self-love tips.  What this does is…

Be Accessible

August 3, 2010 Accessibility

As you start to spread the word, people need to be able to get a hold of you in order to connect with your idea/product/service.  What ways are you currently accessible?  Do you have a phone specifically for this purpose?  If so, do you have voicemail? Do you have an email address?  Do you have…

Start Spreading the Word

August 2, 2010 Filled under Networking, Word-of-Mouth
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Once your idea is ready for launch, the first thing you need to do is start talking about it.  Word-of-mouth may seem antiquated in a world of technology, but it works. You can talk about it to your family, friends, neighbours, strangers in a grocery store, attend networking events, visit businesses that you might want…

New Beginnings

August 2, 2010 Filled under General
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So, you’ve got this great idea.  You’re ready to begin – or maybe, you’re ready to launch.  But now what?  Who do you tell?  How do you tell it?  What’s the best medium for the type of information you have to share?  How can you share it at no cost?  How can you maximize your…